1970s Football Shirt Shop
Swindon Town 1974 -1975 Childrens Shirt

During the 1970s Swindon changed the badge to what became known as the "ST arrow" or "traffic sign" badge. This was circular badge and had the letters 'S' and 'T' interlocked, with both ends of the letter 'S' being made into an arrow. Also shown was a simple football and the club name. This shirt is short sleeved and made from knitted cotton.

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Growing up in the 70's you were forced to pick a football team very early on and schooldays were made up of ribbing your mates if your team beat theirs so you always picked the top teams and not necessarily the local team (Leyton Orient weren't noted for their first division presence) to avoid the abuse if your team lost.

It's with regard to these memories that I'm exceptionally pleased to tell you that we've teamed up with the UK's leading online retro football shirt merchant to bring you all the old retro football shirts our heroes used to wear whilst we watched them on the terraces or on "The Big Match" .